Introduction: The Importance of Festive Visual Merchandising in Malls During festive seasons, shopping malls experience peak foot traffic as customers seek engaging, visually appealing, and memorable shopping experiences. Festive visual merchandising props play a critical role in transforming ordinary spaces into vibrant, immersive destinations that captivate visitors and encourage longer stays. Thoughtfully designed holiday props not only elevate the mall’s artistic atmosphere but also create emotional connections with shoppers, increase social media exposure, and drive sales. This article explores effective strategies for designing and implementing festive props that attract and delight visitors. 1. Why Festive Props Are Essential for Shopping Malls Creating an Immersive Holiday Atmosphere Festive props immerse visitors in the spirit of the season. Whether it’s giant Christmas…